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Real-world strategic management practice in an interactive micro-case format The Strategy Pathfinder presents an innovative, dynamic guide to strategic thinking and practice. Using real-world case examples from companies like Apple, the BBC, Hyundai, LEGO, McDonalds, Nike and SpaceX to illustrate critical concepts, this book enables readers to actively participate in real-world strategy dilemmas and create their own solutions. Strategy Pathfinder’s ‘live’ micro-cases provoke discussion about business models, value creation, new ventures and more, while its complimentary instructional content introduces you to the best ‘classic’ and new tools of strategic management. Rather than passively reproducing past and current ideas, Strategy Pathfinder encourages strategic thinkers to learn by doing. The book is designed to help the reader to develop a clear understanding of key concepts while shifting your thought processes towards real strategic action and innovation by enabling you to: Use strategy theories and frameworks to engage in analytical and creative discussions about key strategic issues facing real companies today Form strategic views for yourself, and test them against the views of others Effectively make and communicate recommendations based on solid strategic analysis that stand up to scrutiny from multiple stakeholders Become an active producer of new strategic ideas rather than a passive receiver of past wisdom This third edition has been updated with new chapters and cases to reflect the latest, cutting-edge issues in strategic thinking and practice. And the updated companion website offers students, instructors and managers more resources to facilitate understanding, interaction and innovation. As an active learning experience, The Strategy Pathfinder 3rd Edition engages the reader in the work of strategy practitioners. By arming you with the empirical research you need, and the best strategic management theories and frameworks to better analyse situations you're likely to encounter or already facing in your career, The Strategy Pathfinder teaches you how to improve your strategic thinking and practice, and develop your own strategic pathways for the future. Получить ссылку |
Social Capital and Strategy Effectiveness: An Empirical Study of Entrepreneurial Ventures in a Transition Economy
Автор: I. Manev
Год издания:
Although new ventures’ competitive positioning and their founders’ social networks are both recognized as important in the context of transition economies, not much is known about their multiplicative effect on performance. We build on the strategic management literature and social network theory to develop theoretical predictions about the role of competitive strategies and social capital for entrepreneurial performance. These are tested with survey data from Bulgaria. We find that both the venture’s competitive strategic positioning and the founder’s networking positively influence performance. The hypothesized moderating effect of networking for the relationship between differentiation strategy and performance received only tentative support. Contrary to expectations, we find a negative moderating effect of networking for the relationship of cost leadership with performance. These results suggest that the entrepreneur’s network plays a role in shaping how strategies influence performance by possibly upholding differentiation and deemphasizing cost leadership strategy. Implications for managerial practice and public policy are discussed.
Academic Skills through Cases in American Studies
Автор: Екатерина Талалакина
Год издания:
‘Academic Skills through Cases in American Studies’ is aimed at ESL college students at the Intermediate-high through Advanced levels of language proficiency. It is designed around eight country-specific (U.S.) cases that develop academic skills tested on international exams. The book covers major topics in the areas of academic reading, speaking and writing. Thus, the targeted learning outcome is two-fold: 1) to explore topical issues in American studies and 2) to master key academic skills. The content of the articles in each unit is selected according to the language needs of students majoring in economics, sociology, political science, and the like. The book can be used both as a supplement to a course in American Studies or as a separate curriculum within an academic skills course.
Letters from the count de Las Cases
Автор: Emmanuel-Auguste-Dieudonne Las Cases
Год издания:
Полный вариант заголовка: «Letters from the count de Las Cases : consisting of a 2d letter to Prince Lucien Bonaparte, in which is contained an account of the circumstances attending his arrest and removal from St. Helena : and a letter to Sir Hudson Lowe, comprising an historical detail of the whole of that officer's government at St. Helena, and his oppressive conduct towards Napoleon and his suite : with an appendix of official correspondence, between Sir Hudson Lowe and count de lLs Cases : to which is prefixed, a copious introduction, and the whole interspersed with explanatory notes».
Eleven Possible Cases
Автор: Анна Грин
Год издания:
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Стратегия и тактика анализа текста / The Strategy and Tactics of Text Analysis. Учебное пособие