Скачать книгу - The IABC Handbook of Organizational Communication. A Guide to Internal Communication, Public Relations, Marketing and Leadership



The IABC Handbook of Organizational Communication is the fourth edition of the best-selling resource that offers a comprehensive collection of practical knowledge and insights about effective corporate communication and its effect on organizational success. With contributions from the leading experts in organizational, business, and corporate communications, this invaluable resource examines each of the functional areas of organizational communication including internal communication, public relations, marketing, and communication strategy. This important book is written for communicators in organizations of all types—large and small, public and private, for profit and not for profit. The contributors demonstrate how these fields are changing and what the future holds. This edition includes illustrative case studies and information on new topics such as globalization and crosscultural communication, new technologies and employment patterns, corporate responsibility, research measurement and ROI, and the virtual corporation.


Testing SAP R/3
A Manager’s Step-by-Step Guide Testing SAP R/3 A Manager’s Step-by-Step Guide

Автор: JOSE FAJARDO, ELFRIEDE DUSTIN

Год издания: 

Planning, preparing, scheduling, and executing SAP test cycles is a time-consuming and resource-intensive endeavor that requires participation from several project members. SAP projects are prone to have informal, ad-hoc test approaches that decrease the stability of the production environment and tend to increase the cost of ownership for the SAP system. Many SAP project and test managers cannot provide answers for questions such as how many requirements have testing coverage, the exit criteria for a test phase, the audit trails for test results, the dependencies and correct sequence for executing test cases, or the cost figures for a previously executed test cycle. Fortunately, through established testing techniques predicated on guidelines and methodologies (i.e., ASAP SAP Roadmap methodology, IBM’s Ascendant methodology, and Deloitte’s ThreadManager methodology), enforcement of standards, application of objective testing criteria, test case automation, implementation of a requirements traceability matrix (RTM), and independent testing and formation of centralized test teams, many of the testing risks that plague existing or initial SAP programs can be significantly reduced. This book is written for SAP managers, SAP consultants, SAP testers, and team leaders who are tasked with supporting, managing, implementing, and monitoring testing activities related to test planning, test design, test automation, test tool management, execution of test cases, reporting of test results, test outsourcing, planning a budget for testing activities, enforcing testing standards, and resolving defects.


The SAP R/3 Handbook, Second Edition The SAP R/3 Handbook, Second Edition

Автор: Jos? Antonio Hern?ndez

Год издания: 

Other enhancements and options that have been added and that you can find in this book are related to subjects such as the following: Availability is increased, and there are now further options for distributing the system, along with new powerful platforms. ? There is a new change and transport system, including all the facilities of the Transport Management System (TMS). ? In the ABAP workbench, there are a host of new utilities, a stepforward object?oriented ABAP, the replacement of matchcodes with search helps, and more. ? Windows NT is now a very popular platform with thousands of customers. For this reason, this new edition is operating system independent, dealing with both UNIX and Windows NT where appropriate. ? ? The authorization system and administrator duties have been facilitated with the profile generator. ? Since release 4.0 there is a new object?based monitoring architecture and alert monitors. ? The well?known OSS has now become SAPnet, with two variants: R/3 front end and Web front end. In this edition you will find lots of new things to discover and enjoy. I hope you enjoy this book and enjoySAP.


Oracle Database 10g: A Beginner's Guide Oracle Database 10g: A Beginner's Guide

Автор: 

Год издания: 

Two new Oracle instruction and resource titles from Osborne/McGraw-Hill are indispensable additions to personal and professional reference collections. Oracle Database 10g: A Beginner's Guide is the collective effort of Oracle experts Ian Abramson, Michael Abbey and Michael Corey. Oracle Database 10g provides neophytes with the fundamental concepts of Oracle Database 10g administration and programming. Through self-paced tutorials, readers will learn about database essentials, the role of the administrator, and large database features. Oracle Database 10g includes an in-depth introduction to SQL, PL/SQL, Java, and XML programming.


A Handbook Of Commercial Correspondence A Handbook Of Commercial Correspondence

Автор: Ashley A.

Год издания: 

Oxford Handbook of Commercial Correspondence - это справочник по всем аспектам деловой переписки на английском языке. Справочник неоднократно переиздавался. Существует также сборник упражнений по деловому письму, который можно приобрести отдельно. Его название - Oxford Correspondence Workbook.


Fiat Tipo and Tempra 1988-1996. Repair Manual – service guide Fiat Tipo and Tempra 1988-1996. Repair Manual – service guide

Автор: Коллектив авторов

Год издания: 

Инструкция по ремонту и обслуживанию моделей Fiat Tipo и Tempra. Дано описание всех узлов и агрегатов и советы по их эксплуатации и техобслуживанию. Чертежи, таблицы и схемы электрооборудования. Fiat Tipo - автомобиль итальянской компании Фиат. Был разработан дизайн студией IDEA. Выпускался с 1988 года по 1996 год.