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Brand New’s revolutionary innovation process is a proven road map you can put to work immediately to create successful new products, services, and business models. Written by leading innovation practitioners, and the coauthor of the bestseller Customers for Life, the authors of this tightly focused, highly entertaining book have nailed the issue perfectly when it comes to successfully introducing anything new. Research shows people like new products and services. Indeed they go out of their way to try to find them. Yet companies are truly terrible at providing new products and services that meet these customers’ needs. Why are companies so bad at giving customers what they want? Because they lack a simple proven process that makes sure innovation occurs efficiently time after time. No one knows this better than Mike Maddock and his team at Maddock Douglas, the Agency of Innovation,™ which has worked closely with more than a quarter of Fortune 100. To solve the innovation paradox, Maddock explains the process his team has used to help the world’s best companies and shows you how to Find needs and opportunity in the marketplace Come up with significant market insights Create compelling communication (using the actual words your customers use) to convince people to try your new creation What has worked for some of the world’s most successful companies, when it comes to innovation, will work for you. Start putting the lessons of Brand New to work for you…before the competition does.

First published in 1980—and reissued here with a feisty new introductory essay—The Promise of Paradox launched Parker J. Palmer’s career as an author and his ongoing exploration of the contradictions that vex and enrich our lives. In this probing and heartfelt book, the distinguished writer, teacher, and activist examines some of the challenging questions at the core of Christian spirituality. How do we live with the apparent opposition between good and evil, scarcity and abundance, individuality and community, death and new life? We can hold them as paradoxes, not “either/ors,” allowing them to open our minds and hearts to new ways of seeing and being.

Why do I feel so sad when I am so happy? I must be a bad mother. Having a baby is usually a reason for happiness and celebration. Depression after childbirth causes emotional pain and suffering that lives side by side with the joy. That is the underlying paradox and it is that paradox that frequently leads to sense of bewilderment and guilt. Through the stories of 24 women trying to negotiate their lives as mothers, Paula Nicolson helps women understand more about the realities of motherhood. Ninety percent of new mothers find themselves in tears and feeling «down» soon after giving birth and one in ten will become depressed during the first year. Postnatal Depression: Facing the paradox of loss, happiness and motherhood shows how better self-knowledge and a greater understanding of PND can help lift the burden and restore self esteem and harmony to mothers and their families.

Why is there eight times more ice in Antarctica than in the Arctic? Why can you warm your hands by blowing gently, and cool your hands by blowing hard? Why would a pitcher scuff a baseball?Which weighs more-a pound of feathers or a pound of iron? Let science experts Christopher Jargodzki and Franklin Potter guide you through the curiosities of physics and you'll find the answers to these and hundreds of other quirky conundrums. You'll discover why sounds carry well over water (especially in the summer), how a mouse can be levitated in a magnetic field, why backspin is so important when shooting a basketball, and whether women are indeed as strong as men. With nearly 400 questions and answers on everything from race cars to jumping fleas to vanishing elephants, Mad about Physics presents a comprehensive collection of braintwisters and paradoxes that will challenge and entertain even the brainiest of science lovers. Whether you're a physicist by trade or just want to give your brain a power workout, this collection of intriguing and unusual physics challenges will send you on a highly entertaining ride that reveals the relevance of physics in our everyday lives.