Скачать книгу - Tessa's Surprises

A practical introduction to the necessity of competitive intelligence for smarter business decisions-from a leading CI expert and speaker In Competitive Intelligence Advantage, Seena Sharp, founder of one of the first Competitive Intelligence firms in the US, provides her expert analysis on the issues and benefits of CI for today's businesses. CI is critical for making smarter business decisions and reducing risks when formulating strategies, leading to more profits and fewer mistakes. This is a practical guide that explains what CI is, why data is not intelligence, why competitor intelligence is a weak sibling to competitive intelligence, when to use it, how to find the most useful information and turn it into actual intelligence, and how to present findings in the most convincing manner. Importantly, Sharp argues that businesses would benefit from shifting their perspective on CI from viewing it as a cost to viewing it as an investment that saves money and provides immediate value. Author Seena Sharp is a noted CI expert who established Sharp Market Intelligence in 1979 Addresses all the most common myths and misconceptions about CI Includes more than sixty examples of when to use CI Completely explains the ins and outs of CI, and why your company will act faster and more aggressively with CI Competitive intelligence is a management tool that is misunderstood and underestimated, yet results in numerous benefits. If you are a senior level executive or operate a business-and you aren't tapping the power of CI to improve your decision making-you are missing a potent advantage.

Three stunning novels from the bestselling author of Elegance and Innocence.THE FLIRT‘Unique situation available for attractive, well mannered, reasonably educated young man. Hours irregular. Pay generous. Discretion a must.’In a small office in Half Moon Street, Hughie Venables-Smythe discovers the world of the professional flirt. A timeless art, it can save a marriage or lift a heart faster than any therapy.But is flirtation as innocent as it seems – or can it lead to far more dangerous territories of the heart?THE DEBUTANTECate is a gifted young artist who survives in New York by producing remarkable copies of Old Masters. She arrives in London to stay with her aunt Rachel who owns an auction house, determined to leave the pain of her past behind.Cate is sent to Devon with Rachel's colleague Jack to value the contents of Endsleigh, a grand Georgian home. But inside, its once elegant interiors are now worn with age and dust, and Cate quickly becomes engaged in solving the mystery of the former occupant, Baby Blythe. Bright, beautiful and reckless, she was the most famous debutante of her generation.The clues in the box reveal a tale of a dark, addictive love, a tale that will lead Cate to uncover some secrets of her own.THE PERFUME COLLECTOROne letter will turn newly-married Grace Munroe’s life upside down:‘Our firm is handling the estate of the deceased Mrs Eva D’Orsey and it is our duty to inform you that you are named as the chief beneficiary in her will…’There is only one problem. Grace has never heard of Eva D’Orsey.So begins a journey which leads Grace through the streets of Paris and into the seductive world of perfumers and their muses. An abandoned perfume shop on the Left Bank will lead her to unravel the heartbreaking story of her mysterious benefactor, an extraordinary woman who bewitched high society in 1920s New York and Paris.