Скачать книгу - More Than Meets the Eye

This is a story about a young man misleading travels and challenges in life, about different people and places he visited. About home a school. Love and hate. Money and happiness. Vodka and vices. From life itself. Many readers might recognize themselves in some occasions, maybe even they have experienced something like that or lived it through. Deja-vu. We're all still humans, and humans often get lost during their travels. There are still fictional characters and events – which are real, which are fictional, is for the reader to decide. The main character Hans, with a restless soul, has traveled to every place is Estonia in search of work & happiness and has often found himself abroad, met & spoken to many different types of people. With nobleman and thieves. Slept under the night sky and also in luxurious hotels. Tasted the waters from a road ditch and tasted wines in the finest restaurants. Felt the power of money and helplessness, when there's no money. Met lies and ultimate honesty on his road. Has he learn`t anything from all of that? That will come out later. One's for sure – there are same types of people over here and across the border. There are no bad and good nationalities; there are only bad and good people.

Welcome to a new era of business in which your brand is defined by those who experience it. Do you know how your customers experience your brand today? Do you know how they really feel? Do you know what they say when you re not around? In an always-on world where everyone is connected to information and also one another, customer experience is your brand. And, without defining experiences, brands become victim to whatever people feel and share. In his new book X: The Experience When Business Meets Design bestselling author Brian Solis shares why great products are no longer good enough to win with customers and why creative marketing and delightful customer service too are not enough to succeed. In X, he shares why the future of business is experiential and how to create and cultivate meaningful experiences. This isn’t your ordinary business book. The idea of a book was re-imagined for a digital meets analog world to be a relevant and sensational experience. Its aesthetic was meant to evoke emotion while also giving new perspective and insights to help you win the hearts and minds of your customers. And, the design of this book, along with what fills its pages, was done using the principles shared within. Brian shares more than the importance of experience. You’ll learn how to design a desired, meaningful and uniform experience in every moment of truth in a fun way including: How our own experience gets in the way of designing for people not like us Why empathy and new perspective unlock creativity and innovation The importance of User Experience (UX) in real life and in executive thinking The humanity of Human-Centered Design in all you do The art of Hollywood storytelling from marketing to product design to packaging Apple’s holistic approach to experience architecture The value of different journey and experience mapping approaches The future of business lies in experience architecture and you are the architect. Business, meet design. X

Remain competitive by offering more accessible, affordable, and relevant information technologies that meet mass-market needs Technology at the Margins demonstrates that by making IT more accessible, affordable, and relevant, new mass markets can be opened. Based on solid insights generated in key areas of health, education, finance and the environment, the book offers practical recommendations and insights from world leaders, innovators, practitioners and new users of emergent technologies. Offers recommendations on how companies can ensure their own competitiveness by offering more accessible, affordable, and relevant information technologies to support mass market needs Suggests practical recommendations and insights from world leaders, innovators, practitioners and new users of emergent technologies Challenges businesses to rethink their uses of existing technologies Technology at the Margins will be of interest to decision makers in the private, public and nonprofit sectors who are interested in opportunities offered by IT in meeting the needs of those at the base of the worlds economic pyramid.

How to turn personal passion into an organization with impact For anyone setting out to change the world, launching a nonprofit venture can be a powerful way to enact change. Whether bringing donated eyeglasses to children who have never seen clearly, revamping inner city schools, or bringing solar cookers to refugee camps, the act of doing good can be life-changing. Yet starting a nonprofit?and running it well?can also pose challenges. The Art of Doing Good is an essential companion for anyone looking to start an organization that makes a real difference. Drawing from their own leadership roles in the nonprofit world, as well as interviews with 18 celebrated social innovators, the authors prepare would-be social entrepreneurs with guidance and real-world advice for sustaining the spirit, ambition, and ingenuity to keep their vision alive and thriving. Features real-life stories of 18 notable social entrepreneurs and the organizations they run, including Geoffrey Canada (Harlem Children?s Zone), Darell Hammond (KaBOOM!), and Michael Brown (City Year) Reveals what particular issues nonprofit leaders can expect to face throughout the lifespan of their organization and shares strategies for meeting challenges Written by world-renowned philanthropists Bronfman and Solomon, respectively cofounder and CEO of the Andrea and Charles Bronfman Philanthropies and coauthors of The Art of Giving With thoughtful and comprehensive insight on how the most effective social ventures do good well,The Art of Doing Good is essential reading for both new and experienced nonprofit leaders.

An honest assessment for how to determine your individual relationship with charitable giving in today's world From world-renowned philanthropists Charles Bronfman and Jeffrey Solomon of the Andrea and Charles Bronfman Philanthropies comes a comprehensive guide on how to be a canny, street-smart, effective philanthropist, regardless of your income level. It is also a perfect companion for nonprofit program and development executives who would like to introduce donors to their work and their organizations. Despite their critical importance to philanthropy, donors have few resources for solid information about making their gifts-deciding what type of gift to give, how to structure it, the tax implications, what level of follow-up and transparency they should ask for and expect, and countless other complexities. This book fills that vacuum and helps you gain a special understanding of philanthropy as a business undertaking as well as a deeply personal, reflective process. Drawing on decades of experience, the authors offer a fresh, enlivening approach to the nonprofit enterprise that, too often, is undervalued and thought of as the province of the burnt-out and the overwhelmed. Along with its many candid insights and memorable anecdotes, The Art of Giving also offers instruction on how to create a business plan for giving that works for you.