Найти книгу: "An Introduction to Social Psychology"


An Introduction to Social Psychology An Introduction to Social Psychology

Автор: William 1871-1938 McDougall

Год издания: 0000

A pioneering work in psychology, this enormously influential book served as a catalyst in the study of the foundations of social behavior. Ironically, its approach marked such a dramatic departure from contemporary trends that it stimulated little follow-up research at the time of its 1908 publication. In recent years, however, the author's ideas have been resurrected in sociobiological reasoning, making the republication of this systematic treatise particularly timely. McDougall's work grounds social behavior in biology, focusing on the individual and attributing most social behavior to instinct. This reasoning makes his work one of the first in modern psychology to take human motivation as its central concern. As one of the initial texts of social psychology, it assisted in laying the foundations of a new discipline, separating the field from its forerunners, sociology and general psychology. McDougall's emphasis on the instinctive basis of social phenomena also helped promote the individualistic approach typical of modern social psychology. Popular, long-lived, and ever-relevant, this landmark work is guaranteed a wide audience among teachers and students of psychology.
Social Capital and Strategy Effectiveness: An Empirical Study of Entrepreneurial Ventures in a Transition Economy Social Capital and Strategy Effectiveness: An Empirical Study of Entrepreneurial Ventures in a Transition Economy

Автор: I. Manev

Год издания: 

Although new ventures’ competitive positioning and their founders’ social networks are both recognized as important in the context of transition economies, not much is known about their multiplicative effect on performance. We build on the strategic management literature and social network theory to develop theoretical predictions about the role of competitive strategies and social capital for entrepreneurial performance. These are tested with survey data from Bulgaria. We find that both the venture’s competitive strategic positioning and the founder’s networking positively influence performance. The hypothesized moderating effect of networking for the relationship between differentiation strategy and performance received only tentative support. Contrary to expectations, we find a negative moderating effect of networking for the relationship of cost leadership with performance. These results suggest that the entrepreneur’s network plays a role in shaping how strategies influence performance by possibly upholding differentiation and deemphasizing cost leadership strategy. Implications for managerial practice and public policy are discussed.

Introduction a la philosophie, contenant la metaphysique et la logique Introduction a la philosophie, contenant la metaphysique et la logique

Автор: Willelm Jacob Gravesande

Год издания: 

Полный вариант заголовка: «Introduction a la philosophie, contenant la metaphysique et la logique / par G.J. 's Gravesande ; traduite du latin ; nouvelle edition revue, corrigee, et augmentee de l'art de raisonner par syllogismes».

Theorie des richesses sociales. T. 1 Theorie des richesses sociales. T. 1

Автор: Frederic Skarbek

Год издания: 

Полный вариант заголовка: «Theorie des richesses sociales : Tome 1 : suivie d'une bibliographie de l'economie politique / par le Comte Frederic Skarbek».

Theorie des lois sociales Theorie des lois sociales

Автор: J. F. de Brie

Год издания: 

Полный вариант заголовка: «Theorie des lois sociales / par J.F. Dauray de Brie».

Introduction a la vie devote de Saint Francois de Sales Introduction a la vie devote de Saint Francois de Sales

Автор: Группа авторов

Год издания: 

Полный вариант заголовка: «Introduction a la vie devote de Saint Francois de Sales, Eveque et Prince de Geneve, fondateur de l'Ordre de la Visitation de Sainte Marie / revue par le R.P.J. Brignon, de la Compagnie de Jesus, et augmentee d'un exercice spirituel durant la sainte Messe».