Creating Teams With an Edge
Автор: Группа авторов
Год издания: 0000
Teams can be a driving force for organizational performance–and managers can play a key role in teams' ultimate success or failure. Highlighting the latest research on team development and dynamics–and including hands-on tools for improving communication, resolving conflicts, promoting interdependence, and more–this guide helps managers at all levels to motivate teams to achieve higher performance.
Creating global brand. 1
Автор: Maikl Sosnin
Год издания:
First part of the book. For any manager of any position from a general manager in regional companies or regional manager in international companies. Basic knowledge to understand how modern international business works.
Creating global brand. 2
Автор: Maikl Sosnin
Год издания:
2 part For any manager of any position from General manager in regional companies, Regional manager in international companies. Basic knowledge to understand how modern international business work.
Creating global brand. 0
Автор: Maikl Sosnin
Год издания:
0 part For any manager of any position from A general manager in regional companies or A regional manager in international companies. Basic knowledge to understand how modern international business work.
Creating global brand. 3
Автор: Maikl Sosnin
Год издания:
3 part of the book. For any manager of any position from a General manager in regional companies or a Regional manager in international companies. Basic knowledge to understand how modern international business work.
Branding for the Public Sector. Creating, Building and Managing Brands People Will Value
Автор: Paul Temporal
Год издания:
How to apply for-profit marketing strategies to non-profit organizations Branding for the Public Sector presents powerful and effective branding strategies for the public sector illustrated through case studies and examples. The book covers branding architecture, brand vision, market research, brand perception, engagement, communication, managing brand change and much more. Additionally, the book highlights the future of public sector branding and how organizations in the public sector may be a key driver of economic growth and prosperity through the twenty-first century. Branding for the Public Sector offers expert guidance for managers and leaders who want to build powerful, influential brands in the public sector. Presents strategies and actions for building a powerful, memorable public sector brand Explains why the public sector will be the next huge growth sector in branding Explores the competencies needed to successfully manage a public sector brand